Anna Dagbjört

Rebranding a product

I redesigned the Icelandic chocolate milk, Kókómjólk. I chose that product because both their packaging and their message (“you get power from Kókómjólk”) is quite outdated in my opinion. I decided to go out of my comfort zone in this project and wrote the documentation in Danish (since I was taking an elective in danish). This was my first branding project I really enjoyed doing this project and am excited for doing more brand design projects in the future.

About the project

  School project

  Duration: ~ 3 weeks

  I worked alone on the project

  Learning Goals:

  Redesigning a brand
  Working with Brand Personality
  Creating Facebook ads

  Tools I used:

  Illustrator
  Photoshop
  InDesign
  Facebook Business

Project Documentation

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